The Much-Anticipated Pakistan Football League Unveils on June 4.
Spanish giants Club Atletico de Madrid deployed from 2016 to 2020 its International Academy Project in Lahore, Pakistan, as part of its strategic international expansion plan.
For several years the Atlético de
Madrid Academy has successfully landed in over 40 countries with different development football program
for young players and coaches that have had the opportunity to be trained by the
Atletico de Madrid
Academy sport professionals.
Adolfo Guerrero Gunther, Manager in
the Academy Internationalization Unit, Atlético de Madrid Academy, said: “Atlético de Madrid Academy are thrilled
to have been invited to the unveiling of PFL and to be back again to Pakistan,
as it is a huge market full of
opportunities, where we wish to explore different possibilities to develop the
Academy programs, thanks to the PFL
and Golden Ball Global, as part of
this tour between 3-5 June 2024”.
Melanie Grace, Director of
Communications said: “we are privileged to have Atletico de Madrid Academy among our guests and look
forward to find opportunities to cooperate in the Pakistan thanks to the
successful Sports and Educational programs promoted by the Academy”.
The objective of PFL is to
sensationalise football in a country of 250 million population, and to serve the long enduring appetite of the football
loving nation. The all new franchise
football league is set to create a
new sports economy which will create the very first inter-city rivalry in
Pakistan. With over 63 million football fans, 3.4 million registered
professional football players and the government is playing an anchor role, PFL is to kick off the world’s
most popular sport in
Pakistan.
The three-day visit starts will
commence on June 3 from Islamabad - the capital city of Pakistan and concludes
in Karachi - The
City of Lights, on June 5. The visit foresees
a series of high profile meetings scheduled with top brass
officials, fandom engagements in malls and schools, grassroots in Kakri Football Stadium in Lyari to
celebrate a football carnival, recognising the unsung heroes of Pakistan’s football and the epic unveil of franchise teams.
The Pakistan Football League is
being unveiled in a ground-breaking ceremony Lahore on 4 June 2024, followed by a series of farewell
dinners in each city celebrating its success with VVIPs and celebrities before send off by the British
Deputy High Commissioner who will host a farewell send- off reception in
Karachi on June 5.
No comments:
Post a Comment